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Latest news

New cover for 2nd edition of the Sign Design Guide

The 2nd edition Sign Design Guide will be published soon

Many of you will be familiar with the Sign Design Guide . It is firmly established as an authoritative guide to designing signs inclusively. The Guide is now over 20 years old, and while still doing an excellent job, we thought it Read More…

Sunset view of Margate bay

Whybrow Pedrola becomes Whybrow Studio

As of mid June 2023, Whybrow Pedrola is renamed Whybrow Studio, now that they’ve fully embraced the move to Margate on the north Kent coast. The Whybrow Pedrola studio opened in Margate when the pandemic hit in 2020. It was a positive Read More…

Aerial view of the National Museum of Norway

Endpoint’s wayfinding solution of the National Museum of Norway wins gold at 2023 Viseult Awards

Congratulations to Endpoint whose wayfinding work for the iconic National Museum of Norway recently won gold at the 2023 Visuelt Awards ceremony, held on 11 May in Oslo. Statsbygg – the Norwegian Directorate of Public Construction and Property – appointed Endpoint to Read More…

Reader’s corner book of the month: June 2023

Featuring publications of relevance to our industry, including those cited in SDS e-newsletter lead articles and suggested additional reading, we’ve recently relaunched the SDS Reader’s Corner book of the month page. Each month we will showcase a suggested read that relates to Read More…

Making Borough Yards happen: the SDS twilight tour

On 23 March, the SDS held their first in-person event of 2023. Wesley Meyer and Jamie Trippier of f.r.a. gave a tour of their work on Borough Yards in south London. It was a dark and stormy night … no, it really Read More…

Examples of three information design students' work (from Pontificia Universidad Católica del Perú)

Teaching information design to undergraduates, a Peruvian perspective

How could information design help to improve people’s quality of life? That was the starting point from which I decided to shape an elective course for graphic design students at the Faculty of Art and Design at PUCP (Pontificia Universidad Católica del Read More…

f.r.a. design studio's Jamie Trippier (left) and Wesley Meyer (right) celebrating after their Gold at Transform Awards Europe (22nd March '23) for their work on Borough Yards Southwark

f.r.a. tops up its awards count!

SDS member, f.r.a. has boosted its bulging trophy cabinet with yet another prestigious award for their work on Borough Yards, a new dining, shopping, workplace, and cultural destination in the medieval heart of London’s Southwark. On 22 March they picked up the Read More…

Composite image featuring head & shoulder shots of Joseph Derbyshire, Paul Dyke and Jac Lloyd-Jones (left to right)

Astra Group unveils new company structure

SDS member Astra Group is a leading full-service provider of traditional and digital signage solutions. The business has recently unveiled a new group structure as it eyes continued growth. The news follows the 2022 unveiling of the Manchester-headquartered business’s new group identity Read More…

New edition of Sign Design Guide needs your input

Some fields of design have clearly defined accessibility guidelines, such as the web content accessibility guidelines. We have the Sign Design Guide. This was published by the Sign Design Society twenty years ago and is still much in demand and widely cited Read More…

An image of two women sitting on benches in a park with a two metre apart social distancing sign between them

Social distancing and new signs of the times

Chris Girling, Head of Wayfinding at member company CCD Design & Ergonomics was recently in conversation with international news agency Reuters about the challenges facing effective social distancing signage as we physically navigate our new peri-Coronavirus pandemic normal. In the space of Read More…